U.S. Cities Change Names to Attract Google Fiber :: Culture :: News :: Paste

Google Fiber. No, it%u2019s not the name of a new breakfast cereal aimed at senior citizens. The ultra-fast Internet option%u2014promised to offer speeds up to one gigabit a second%u2014is stirring up quite a bit of attention in cities across the U.S. vying to be its test market. And they%u2019re not afraid to go to rather extreme measures to gain Google%u2019s attention.

Last week, Topeka, Kan., announced that the city would temporarily change its name to %u201CGoogle, Kansas%u2014the capital city of fiber optics.%u201D Not to be outdone, Sarasota, Fla., quickly chimed in with their new name for City Island: Google Island, Florida. But all the attention-grabbing aside, what exactly is all the fuss about? %u201COur networks will deliver Internet speeds more than 100 times faster than what most Americans have access to today%u2014over 1 gigabit per second, fiber-to-the-home connections,%u201D Google product manager James Kelly told Fox News. %u201CWe%u2019ll offer service at a competitive price to at least 50,000 and potentially up to 500,000 people.%u201D

As for the name, for years, Google has been purchasing amounts of unused fiber-optic cable across the U.S., allowing the company to now link those fibers to create the fastest Internet network the nation has seen. And though this seems cutting-edge in the States, it%u2019s actually a move to catch us up with Asian and European locales%u2014areas that have been enjoying lightning-quick Internet for years.

Got news tips for Paste? Email news@pastemagazine.com.

Posted via web from The LP Revival Blog

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~ by lprevival on March 9, 2010.

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